Writing an Op-Ed Piece

An op-ed, or "opposite the editorial page," piece in a newspaper is a powerful way to argue your case for climate protection. Op-Ed pieces are quite a bit longer than letters to the editor and, if picked up by a larger paper, can even be syndicated to reach a wider audience. Below are some tips on writing a successful op-ed:

• Study the kinds of op-eds printed in various papers. Local newspapers tend to accept pieces that relate to local issues, for example.
• Check your paper's guidelines for op-eds. Most newspapers accept pieces between about 500 and 800 words. 
• As you write, be as clear as possible about your position and why you feel that way. Do not equivocate; rather, be bold and clear about your argument from the beginning.
• Your issue should be timely and relevant. Relate your piece to an upcoming holiday, anniversary event, or recent news piece.
• Use an anecdote to draw the reader into your argument. Everyone loves a good story.
• Introduce new insight into an issue. After reading your piece, a reader should not only know your position, but he or she should have learned something new about the issue.
• Write in a friendly, neighborly tone. Avoid any legalese, jargon, or excessive use of statistics. You want to come across as the voice of reason, not a boring know-it-all.
• Anticipate the opposing side's position and refute those arguments with facts.
• Paste your letter into an email rather than attaching it. Include your contact information, word count, and a short biographical statement about yourself, including where you live and any relevant experience you have.